How To Maximize Your Event Budget
/If you find yourself over budget, you either need to find ways to supplement that budget (ticket sales, sponsorships, donations) or find ways to shave budget.
Read MoreIf you find yourself over budget, you either need to find ways to supplement that budget (ticket sales, sponsorships, donations) or find ways to shave budget.
Read MoreBy putting yourself in your attendee’s shoes, you’ll not only be able to anticipate their needs, you’ll be able to strategically plan their journey through your event so they see / do and feel the things you want them to.
Read MoreIf there’s one thing I’ve learned as both an executive event producer and a mother of a toddler, it’s that you should learn to accept that the unexpected is likely to occur, and often at the worst possible time.
Read MoreThemes aren’t always needed for events. But if your event does warrant a theme, it’s important that it resonates with the kind folks you’re catering to.
Read MorePeople can’t focus on anything else if their basis needs aren’t being met, which means the food at your event has a direct effect on people’s experience.
Read MoreHow do you personalize the experience of your event? Get into the mind of your guests and what they want. Once you identify the experience you want to create you can use food and wine to create a memorable event!
Read MoreWhether you are planning a major corporate event or a social dinner party, there is one question you need to ask yourself before you start planning: How do you want people to feel?
Read MoreWomen need events where they can access role models, support one another, and hear success stories specific to women.
Read MoreAs a working mom, I am constantly thinking about the never ending to-do list of things that need to get done. When we think of planning events, it is easy to think about the big things but what about the daily events?
Read MoreWhen you’re planning an event, it is often times the little details that set the stage for what is coming next.
Read MoreI know first hand that we have the power to choose to live whatever life we want. I for one want to choose one that is full of joy and abundance, not dread. So how do you want to tackle nightly dinner? As a chore or something you are excited to plan?
Read MoreBy setting a goal before you start planning an event, you can better prioritize your resources and end up more pleased with the results.
Read MoreAs event planners, we’re expected to write proposals at a relatively high frequency. Most vary from each other, but I’ve taken what I’ve learned along the way and improved my overall proposal strategy dramatically over the years.
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Hi, I’m Gianna! Event leader, author, strategist, athlete and Mom. I want to help you plan events by design, not default.
Gianna is a consummate professional and veteran in the events industry. When working with Gianna, you can expect direct communication, a cohesive and balanced lens and expert insights. Her ability to evaluate client and project needs then guide clients & her team effectively is remarkable. Gianna is truly a fantastic leader, and leads with kindness, respect and ingenuity. - Kristin Lauria, CEO Event Connect LLC
This course is filled with real life experiences and lessons learned that would help any event planner to produce a successful event. There is so much detail that it could also be use as a course syllabus for event planning at a University level hospitality program.
-Eve S
Great Insights for folks considering a career in event planning, but also lots of great tips/reminders for seasoned professionals.
-Robert D
This was a great course, full of really insightful and practical information. I've been in this crazy industry for a long time and this course really tells the whole story from beginning to end. I like that is a handy reference for someone just getting started or as a guide for a seasoned veteran. Gianna has done a wonderful job here. It's a must for any aspiring or established event planner.
-Dick T
In Million Dollar Event Planning Career, Gianna demystifies the process, challenges and joys of event planning at the highest level. Of course, she comes to the table as a highly seasoned professional, but she delivers incredible information that can be applied to a large event or the most intimate dinner at home, interchangeably. She makes it clear that events are not "easy," but she is so generous with her experience and has so clearly outlined an effective work flow and process that her words will truly inspire even the novice.
What I did not expect from this course was that it would be such an empowering guide to leadership, communication, partnership and visionary thinking. Whether interested in an events career or simply a leadership role in any kind of organization, Gianna provides inspiration and clarity for the most basic and effective interpersonal skills that are central to any great working relationship. That's a truly unexpected bonus, and I recommend this course whole heartedly.-David S
The course does an excellent job marrying theory and practice and should be part of any event planner's curriculum.
-Jason C