AdWords Performance Forum
W Hotel | San Francisco, California
May 2013
Strategy and brand identity for the first annual AdWords Performance Forum in 2013, a two-day event themed "Building for the Future." Customers received a sneak peek into the AdWords roadmap and the innovative new areas not yet covered in other forums. The event fostered relationships and generated direct feedback and insights that informed product development. Social breakfasts, lunches, and evening events created additional space for networking and relationship building in a playful, stimulating environment.
